Richardson teams: Negotiate an agreement with Napier for penetrating the Indian market with Richardson products. Napier teams: Negotiate an agreement with Richardson for penetrating the Indian market.
ISSUES ( Partial list ):---
(1) Sourcing:-location and responsibility
(2) Marketing:-responsibility, plans, budgets
(3) Product adaptation
(4) Pricing
(5) Distribution
(6) Selling, advertising, promotion
(7) Service
(8) Desing:-export licensing, joint venture, split ownership
(9) Timing
(10) Plan
(11) Key assumptions.
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» NEGOTIATION ASSIGNMENT OF MARKET PARTIAL LISTS
NEGOTIATION ASSIGNMENT OF MARKET PARTIAL LISTS
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